Guide site visitors through your content with ease.Īs you can see, font style is about much more than looking good.Display your brand or business as professional.Reinforce the consistency site visitors are looking for.Establish hierarchy in the site content, especially blog posts.Ensure the readability and usability of your website and its content.Increase brand awareness and recognition while giving you a chance to express some personality.Play a role in your site’s web design and matter to the user experience.Take a look at some of the most compelling reasons why font style matters to the success of your WordPress website: But if you don’t choose the right font style from the start, none of those other things will matter.
For example, visual hierarchy, grid, contrast, leading, whitespace, and size all matter. There’s a lot that goes into the perfect typography. Nowadays, however, sans serif fonts like Helvetica are seen everywhere. Some people even felt this font style should only be used in advertising since they believed it was inappropriate for other materials. This font style became popular in the twenties and thirties when everything was becoming flashy and stylish. In fact, lacking the serifs is what makes this font style so appealing to the eye when viewed online. They are clean and modern-looking and lack the serifs that extend beyond the end of each character. Sans serif fonts are most commonly found online. Sans Serif Sans serif font example (Image source: Google) It is useful for large headings and logos, however. Though some people choose this font style for their website’s body text, it’s not recommended because the serifs can be hard to read when there’s a lot of text. You’ll see common serif fonts, such as Times New Roman, appearing mainly in printed materials. It also comes as one of the most trusted font styles. This font style if the most conservative on our list. This practice dates back to Roman times when handwritten letters with flares were commonly seen.
They come with simple markings, called serifs, that extend beyond the end of each character. Serif fonts are the most traditional one around. Serif Serif font example (Image source: T-Mobile) Modern fonts are best used for headings and other large-sized body text. You’ll also notice than many of these font styles have varying thickness throughout each letter, which adds some style without ruining the user experience. In addition, modern fonts have no slants in the letters because they tend to stress the vertical position. Many modern font styles come with long, thin serifs that extend beyond the ends of each character.
BEST FONTS WEBSITES FOR MAC PROFESSIONAL
They are professional looking and often have a cold and serious feel to them. Modern Modern font example (Image source: Vogue) This style is best used on headers or major announcements as they don’t have the best readability, especially online. In other words, the swooshes extending beyond the end of the characters are blocky and thick. You’ll notice that many display fonts, such as Rockwell, come with what are called slab serifs. They were popularized in the 19th century and often appeared on vintage billboards, posters, and pamphlets. They ooze personality and are used to grab people’s attention right away. Display Display font example (Image source: Disney)ĭisplay fonts are creative, eccentric, and oftentimes funky looking.
And they are best used for logos with large font sizes because they can be tough to read in large quantities. And most notably, the font styles come with over the top swashes or curls and flourishes that extend beyond the end of every character.Ĭasual scripts look more like modern calligraphy fonts and are more legible than formal scripts, They are evergreen, meaning they will never go out of style. They mimic the beautiful work of the handwriting masters of the 17th and 18th centuries. However, they do come in two distinct categories: formal and casual.įormal scripts are the fanciest of them all. Script fonts are fancy and curved, much like cursive fonts. Script Script font example (Image source: Cadillac) But to give you an idea, here are the five major types of font styles you might want to use on your site: 1. Of course, explaining the history and psychology behind typeface would require its very own blog post. And even the tiniest change in a WordPress font can alter a site visitor’s entire perception of your company. The HTML fonts you use on your WordPress website say something about your brand, whether you want them to or not.
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